The Catablog
USPS First-Class Mail Sale Coming Soon
This week will be an exciting one for some first-class mailers. On August 21, letters were mailed to all First-Class mailers who qualify for the upcoming First-Class Mail (FCM) Incentive Program. (Think you qualify, but didn’t receive a letter? Click here to contact the USPS.) The sale on First-Class mail is going to be structured Read More…
How Move Update Requirements will Affect YOU the Cataloger
The USPS’s recent announcement to assess charges for mailings that do not comply with the Move Update requirements starting in January should be a non-issue for mailers. The sad truth however is that it still causes many of you confusion, anxiety, and worry. Very simply put – In today’s environment, there is no reason not to Read More…
Canada Post Corp. Rate Changes Effective January 11, 2010
We received word from Canada Post this morning that rate increases to Canada are expected to occur for all services including new weight band pricing for Oversize LettermailTM items. The proposed increase for Lettermail pieces up to 30 grams (1.05 ounces) is three cents. We will provide an update on the proposed rate increase after Read More…
Stochastic vs. Conventional Line Screen Pros & Cons (Part 3 of 3)
This is my third and last article in this series. In my two previous articles I explained what stochastic printing is, and the responsibilities throughout the production process flow specific to stochastic printing. In this article I will discuss the pitfalls of stochastic printing. As with any specialty application within a pressroom, there are also Read More…
Stochastic vs. Conventional Line Screen Pros & Cons (Part 2 of 3)
We recently wrote an article on the differences between and the advantages of stochastic and conventional printing. Click here to read my last article. To continue the conversation, today I will address what steps need to be taken into consideration when running a stochastic screen in a web offset environment. Client Responsibilities: Consult with your Read More…
Five-Day Delivery Will Not Impact Direct Mail Catalogers
Five-day delivery…it’s been in the news for the past six months and there have been extreme opinions on both sides of the spectrum about how eliminating one day of mail will impact all of us. (Click here for the PROS and here for the CONS of the proposed five-day delivery). At the end of the Read More…
To Tab or Not to Tab Slim Jims
September 8 is quickly approaching and you know what that means…the USPS will require 3 tabs on all letter-size booklets, or “slim jims.” When these regulations take effect, catalogers mailing slim jims under the letter-size postage rate must transition from 2 tabs to 3 non-perforated tabs. (Click here for additional information about the new tabbing Read More…
Stochastic vs. Conventional Line Screen Pros & Cons (Part 1 of 3)
Have you been given the option of printing stochastic versus using a conventional 150 or 175 line screen? What are the advantages and disadvantages of the two? Would your catalog benefit from changing your printing techniques? In my 25 years in the prepress industry, I have learned that changing from stochastic to conventional or vice Read More…
Predict your Customer’s Next Move
What if you could predict something that was about to happen and act on it as opposed to reacting to an event that already happened? Wouldn’t that give you an edge on your competition? Typically we analyze past events of our customers to predict future events. Modeling, overlays, Lifetime Value, etc. are all based on historical events, which Read More…
Increase Your Catalog Profits by Decreasing Your Selling Space
What was then… As consumers we all know what a catalog is. Personally, I was introduced to catalogs starting at a young age. My older sister and I often got into battles over who could view the American Girl doll catalog first. As we were both avid fans and collectors (my sister owned “Molly” and Read More…
Get Connected
Call Jim Treis: 800-558-8724
View Map | Get Directions- Request Information
- ArandellN82 W13118 Leon Road
Menomonee Falls WI 53051
- Products & Services
-
Customer Service
Our Customer Service team is here to partner with you as an extension of your production team.» Customer Service -
Direct Marketing
Reaching the right customers and prospects is crucial to the success of your marketing campaign. Arandell Marketing Solutions will ensure your list is on target.» Direct Marketing -
Premedia
Our dedicated team of Premedia experts is here to make sure your product is accurately represented in your printed catalog.» Premedia -
Mailing Services
We'll guide you through the variety of mailing and co-mailing services and keep you apprised of the ever-changing postal regulations.» Mailing Services -
Paper Management
Just because paper consumes a significant portion of your print budget does not mean it should consume your time. Leave it to us!» Paper Management -
Pressroom
Our state-of-the-art Pressroom is known for its impeccable color reproduction and outstanding print quality. » Printing & Pressroom -
Finishing
Your printed catalog is not complete without our bindery's finishing touches. » Finishing
-
Customer Service
- About Us
- Our Green Commitment
- The Catablog
- News & Events
